I used to work with real estate people and they always tell me that yes, there are secrets to closing sales which newbies in the business do not know. Real estate agents are usually bound by the idea that they need to sell property - and not really put much effort on trying to "help" their client find a good home. A lot of ecommerce web site design companies make the same mistake when dealing with merchants. Often, they just focus on creating good designs and making the site look spiffy for the shoppers.
One thing they forget is that in offering ecommerce web site design service, it is also a must to look into the clients' needs holistically.
Web design companies can argue that if they intend to go deeper into the needs of the merchant, then they would offer a consulting service that they can basically charge something for. But the really impressive ecommerce web site design providers don't have to ask for consultation fees that will help improve your website. They will help you from the beginning to the end of the project, and not focus merely on the site's design. Instead they will cooperate with you in your ecommerce needs and even offer to recommend reputable ecommerce solution experts.
ECOMMERCE WEB SITE DESIGN TIP 1 - Watch out for your designer's promises
ECOMMERCE WEB SITE DESIGN TIP 2 - Content is the Meat and Potatoes
ECOMMERCE WEB SITE DESIGN TIP 3 - SEO WWWHATT?
ECOMMERCE WEB SITE DESIGN TIP 4 - Is Flash Evil?