Efficient shopping carts in an easy to navigate website will encourage buyers to pick more products. And although many are still wary of online credit card purchases, they would find it a great relief to know that you are using secure credit card processing through your bank's merchant services or from a third party high risk merchant account provider.
Recent e-commerce reports say online jewelry sales increased approximately 30% in the second quarter of 2007 and will still increase 18% by the year end. What does this mean to everyone intending to plunge into the jewelry business? Simple. The industry sees a positive turn towards great profit and continued business growth. For high risk merchants, this is a perfect opportunity to create an exciting money-making venture online. Although established jewelry merchants face competition against gaming and gadget sales and online travel booking, it still shares a hefty percentage of sales transacted online.
DOES A FAT BOY LIKE CAKE?
But like all kinds of money making endeavors, an online jewelry business requires the sweat of your brow and a bit of Internet savvy, especially if you're an upstart. Gone are the days when jewelry stores would be self-equipped with only a brick and mortar store set up. Today, a store would very well increase customer visibility and potential sales if it is matched with a website, an efficient shopping cart, and a credit card processor (through a reliable high risk merchant account provider). People shopping online will find it extremely satisfying if they can browse an online jewelry store smoothly, add their purchases on the shopping cart with a single click, and get their transactions processed securely. Are all these things possible? Does a fat boy like cake?